Spirits (incl. soju) export rules: EU
Rules to check before you export spirits (incl. soju) to the EU (3), each with its official source.
Official sources checked between 2026-10-09 and 2026-11-10
Duty and FTAs: EU–Korea FTA rate needs an origin declaration; Access2Markets shows the duty for your HS code from Korea. trade.ec.europa.eu, checked 2026-10-09
This is not legal or tax advice. Rules and rates change, so confirm with the official source and a local authority, your importer or an expert before you sell.
- Main rule for spirits (incl. soju): Excise registration through an importer; spirits labelling and allergen rules. taxation-customs.ec.europa.eu, checked 2026-10-09
- France: alcohol ads limited to product facts (Loi Evin): France’s Loi Evin (Code de la santé publique, article L3323-4) limits what an alcohol advertisement may contain to objective product information: strength, origin, name, composition, the producer, how the drink is made, sold and consumed, and objective references to its colour, smell and taste. Every advertisement also carries the health message “L’abus d’alcool est dangereux pour la santé”. Write scripts and creator briefs as product information with that line on screen; scenes that sell a lifestyle or a party are outside the list. Done with your importer · legifrance.gouv.fr, checked 2026-11-10
- Poland: no advertising or promotion of alcohol other than beer: Poland’s Act on Upbringing in Sobriety and Counteracting Alcoholism (article 13¹) prohibits advertising and promotion of alcoholic drinks, with a conditional exception for beer only: paid ads, creator posts and public tastings for soju, makgeolli, wine or spirits are not allowed, and publicly spreading an alcohol trademark to popularise it counts as advertising. Whoever runs such advertising or promotion is fined PLN 10,000 to 500,000 (article 45²). Plan the launch with your importer through the trade, not through social campaigns. Done with your importer · isap.sejm.gov.pl, checked 2026-11-10
- Applies to every product here: EU direct parcels: €3 customs duty per item
- Applies to every product here: EU ban on vague green claims
- Open the checklist
- Work out the export price
- Same product, other countries: United States
- Same product, other countries: Japan
- Same product, other countries: Vietnam
- Same product, other countries: Taiwan
- Same country, other products: Cosmetics
- Same country, other products: Instant noodles & pasta
- Same country, other products: Toys
- Same country, other products: Electric heating appliances
- Same country, other products: Pet food & feed
- Same country, other products: Wooden tableware
- Same country, other products: Medical devices
- Sources: taxation-customs.ec.europa.eu, checked 2026-10-09
- Sources: legifrance.gouv.fr, checked 2026-11-10
- Sources: isap.sejm.gov.pl, checked 2026-11-10
- Sources: trade.ec.europa.eu, checked 2026-10-09
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